Wine tourism has emerged as a dynamic segment within the global travel industry, offering enthusiasts immersive experiences that blend cultural exploration with the art of winemaking. In 2023, the global wine tourism market was valued at approximately $46.47 USD billion and is projected to grow at a compound annual growth rate (CAGR) of 12.9% from 2024 to 2030, reaching an estimated $106.74 USD billion by 2030.














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